Data Science Lab

Key Functions

Analytics Offerings by Functions

Our analytics offerings allow businesses to measure, manage, and analyze performance indices. Overall, leading to increased operational efficiencies and data-driven decision-making across the enterprises.  DSL strives to serve its customers organizations across all stages of the chain bringing in real value to the table.


  • Loyalty and campaign analytics
  • Market segmentation , market basket analytics, next purchase propensity, upsell and cross-sell analytics
  • Customer lifecycle value analytics, customer churn, customer micro segmentation
  • Website reporting - traffic design, analysis, and implementation
  • Website analytics - path and conversion analysis, A/B multivariate test, persona creation based on buying behaviour, campaign ROI
  • Social media analytics - identifying influencers, customer sentiment analysis, competitive bench marking


  • Workforce analytics – voice of workforce, on demand customized dashboards, training effectiveness on workforce
  • Employee attrition analytics – forecast likelihood of Key talent attrition
  • Text analytics – capture employee pulse and sentiments based on what they speak about the company in the social media


  • Cash flow forecasting
  • Profitability analysis
  • Pricing optimization
  • Value based pricing
  • Multi-company analytics

Supply Chain

  • Warranty cost & claims analytics
  • Demand forecasting, inventory optimization, sourcing and supplier performance
  • Optimize transportation and logistics cost, warehousing and distribution


  • Salesforce coaching, deal coaching, account coaching, salesforce segmentation by performance
  • Account and territory planning, sales incentive planning, selling cost optimization
  • CRM analytics, sales forecasting, deal winnability predictive modelling

Services by Data Science Lab

Analytics Advisory

Develop and Implement solutions


Provide your data and receive the result

Managed Services

Dedicated Services and support hosted at our location

Experiential Learning

Build a culture of learning with our experiential learning workshops